How Can I Help You Grow Your Business?
I'm Suzanne Arthur. I’ve been helping small businesses grow since 2003.
I started out in the entertainment industry, working as an animation inbetweener at FunnyBone Studios in L.A. We made TV commercials to pitch to the big ad agencies of General Mills and Ogilvy & Mather, starring Sylvester the Cat, Fred Flintstone, and others. I was fortunate to learn from skilled writers and artists who created funny storylines that hit the target every time.
Meantime, I earned a master’s degree in writing and learned how to catch the eye of the consumer magazines where I was eager to see my byline. Selling stories led to starting an online business with my husband, web developer Evan Landaw. Since then, we’ve created truckloads of digital and print content, all in service to help businesses grow. I have researched and written eBooks, case studies, e-newsletters, email sales letters, feature articles, business profiles, and more.
We would love to help increase excitement about your service or product. Promoting your business is our business.
Contact us if you need goal-driven writing to help convert your business-savvy readers to customers.
Paint a vivid picture in someone’s mind and you build a bridge that can lead where you want them to go.
Persuasive copy isn’t about perfect writing. It isn’t even about descriptive prose or nailing the grammar.
It’s knowing who your audience is. Seeing through their eyes. Understanding their disappointments, what makes them hesitate. Discerning their deepest desires.
Persuading someone to buy your product or service becomes easy when you understand who they are. As easy as painting a picture in their mind.
I am adept at delivering a diverse array of content, from long-form marketing (white papers, ebooks) to short-form content such as ad copy or social posts.